Get Your Stuff Together! Laura Greenwald
Laura Greenwald is one of those Renaissance Women caught in the act of producing tremendous amounts of products to help individuals and families who are striving to make sense of their family responsibilities in these times when we are often asset-rich and technically-challenged to make adequate plans to protect their valuables––whether real or ephemeral.
Laura and her mother Janet are a unique mother/daughter screen-writing team in the entertainment industry. They began their careers in production on network sitcoms at studios including MGM, Lorimar, Warner Bros and Universal Studios.
But it was the day a jumbo jet crashed right across the street from their home, that taught Janet and Laura more than they wanted to know about the importance of being prepared for unexpected disasters. So did a tornado, the Whittier earthquake and the West Coast blackout. As difficult as those situations were, it was actually a medical emergency that put the mother/daughter screenwriting team on the path to creating the revolutionary disaster preparedness system, Ready In 10.
It all began when a fall at home in Chicago, rendered Janet’s mother Elaine, unable to speak. Two thousand miles away in LA, her daughter and granddaughter had no idea she’d been injured or hospitalized. Although the hospital had no medical history and no idea what prescription drugs shed been taking, they waited 6½ days to notify Jan and Laura of Elaine’s hospitalization. Hours later, Elaine died from complications including a massive infection, a completely avoidable drug interaction and the fact that the hospital failed to feed her. She passed away before her daughter and granddaughter could get to her bedside.
After learning that there were no laws regulating next of kin notification, Laura and Jan teamed with legislators to write and enact three Next of Kin Laws in Illinois and California and a federal version introduced into Congress. Shortly after, they founded the Next of Kin Education Project and created “Notify In 7“, the first system in the nation to provide hospitals with the tools and techniques they need, to notify and reunite unconscious emergency room patients with their loved ones, their medical history and in some cases, their identity.
As writers, Janet and Laura knew they had to share their story to keep other families from having to go through the same thing they had, so they turned their story into a screenplay called “Without Consent,” which they’re currently pitching to production companies.
While watching the aftermath of Hurricane Katrina especially the horror of families not being able to locate loved ones, and unidentified victims, being treated without vital medical history, Laura and Janet realized that the same basic concepts and tools they had designed for Notify In 7 could give families across America an innovative and effective new way to prepare for disasters.
The result was Ready In 10! Ready In 10 isn’t about stockpiling water and emergency supplies. It’s designed to help families get the vital information and items they need, keepsakes they treasure and people they love, through nearly any disaster in one piece, and back to living their normal lives, as quickly and painlessly as possible.
The mother/daughter duo has also authored 2 other disaster readiness guides “Don’t Lose All Your Stuff In A Hurricane” & “Don’t Lose All Your Stuff At College.” Their materials were the only emergency viewer resources chosen for NBC’s Miniseries event “10.5 Apocalypse.”
With the launch of Ready In 10 and the completion of their screenplay “Without Consent.” Laura and Janet are back to their first love, writing and producing movies and television series. Bringing a unique two-generational voice to their work, Janet and Laura have created original one-hour series and features including “Capitol Hill,” “Without Consent,” “Hidden Agenda,” “Anachronism,” “Unresolved Acts,” “Reach for the Stars” and “The System.”
Laura always add value to the content with lists of tools and products to help you get your stuff together!
James Talmage Stevens, Author
James Talmage Stevens (aka Doctor Prepper™) began his career in the preparedness industry from the days of his youth. His family lived with his Grandparents immediately following the end of WWII. He learned the basics on the Pace farm in rural Guilford County (NC). Farm chores and gardening were standard fare––plowing the back 40 behind a stubborn mule was substandard! In 1974, upon finishing graduate school with 4 young children and no prospects for a job due to economic conditions during a national economic slump, James reverted to his past experiences on the farm and chronicled in his notebook, along with some hand-me-down recipes from his mother and grandmother. Noting there were no viable books that dealt with all the basics, i.e.: a broad range of food products, he began to utilize his analytical skills, organizing handwritten notes, recipes, and food lore into one volume of information. He spent his spare time while job-hunting, and Making the Best of Basics was created. Before going to press, the subtitle Family Preparedness Handbook was added to distinguish Basics… from the emergency preparedness genre of the existing Civil Defense and governmental agency information.